When it comes to digital marketing, there is no such thing as a single best strategy. But, you have certainly seen eCommerce startups grow a large, loyal customer base as compared to yours. Of course, you can still achieve this kind of growth. That is, by offering the right type of coupon popup promotion to the right type of customers.
As observed, business owners who include discounts into their marketing strategies. Have realized an increase in conversion rates and overall customer loyalty. Which indicates that a little discount can result an increased revenue.
So in this article, I’m going to show you some effective yet effortless discount coupon popups hacks. That boost sales and encourage customer retention.
Do coupon popups work?
If you are still doubtful, you can take my word for it. Coupon popups actually work! Simple, but effective.
There are several other methods you can use to show customers your store discounts. But, coupon popups stand out. Keep in mind, use them the right way without being intrusive.
The best Coupon Popup tool for WordPress
At first, choosing a popup tool can be a little overwhelming, due to the many options available. But the majority are marely generic tools not suitable for coupon marketing.
Popup toolkits to choose from include;
If you want to be less intrusive to potential customers, OptinMonster comes out as the best toolkit. That offers both powerful lead generation features and a perfect user experience (UX) across your website.
What is OptinMonster?
OptinMonster is the number one lead generation and conversion optimization toolkit. It is a useful tool for converting your site visitors into leads, subscribers and customers.
It helps you in creating eye-catching campaigns such as floating bars, popup forms, inline forms, slides and more in three easy steps:
- i) campaign creation,
- ii) targeting rules setup,
- iii) publishing and refining the campaigns.
OptinMonster works on any content management system such as WordPress. With deep integration into eCommerce platforms like BigCommerce, Shopify and WooCommerce, etc.
The major features include;
- Lightbox Popup
- Exit-Intent® Technology
- Fullscreen Welcome Mat
- Floating Bar
- Slide-in Scroll Box
- Inline Forms
- A/B Testing
- Conversion Analytics
- Geotargeting etc
But you might be asking yourself, ‘why coupon popups?’ Let’s break it down…
Effective coupon popup hacks in OptinMonster
You can drive more sales to your online store using these simple hacks. Learn how to create a coupon popup.
Reduce cart abandonment
With OptinMonster’s exit-intent technology. You can use your popup coupons to reduce shopping cart abandonment for more sales with an exit popup like this one;
Your popup coupon appears when visitors are about to leave your site. From here, your customer can either ‘Click to Copy’ the code on the promotional offer popup. Or you can have the coupon code automatically copied for them.
Targeted promo popups
You can further optimize your coupon popups to be location based. By combining OptinMonster’s advanced targeting rules to show a coupon to visitors from a specific location using the geotargeting feature.
OptinMonster offers endless possibilities, so you can optimize your display rules to:
- Use MonsterLinks™ to share your coupon popup with your email list
- Target visitors from mobile
- Show coupon popup after a certain scroll depth and
- Restrict the popup to certain pages etc
As you can see, OptinMonster has a variety of popup types that helps you to offer the right coupons at the right time. You now understand why I love this tool? Get started with OptinMonster.
Want to boost sales?
By far OptinMonster has been our number one coupon popup and lead generation toolkit for all our online stores. You can as well boost your sales using it’s powerful lead generation and digital marketing features.
OptinMonster offers an unconditional money back guarantee of up to 14 days.
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